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Home/Campaign Planning/Newspaper Resources/Planning Resources Print This Page

Planning Resources

A solid media plan starts with insights that support the recommendation.


Our comprehensive collection of newspaper planning resources include:

  • One-page media kits that include rates, circulation details, common ad sizes and market data for community newspapers serving markets across Canada.
  • A sample of a recent front page to help contextualize the titles (or media) you’re considering for your media plan.
  • A coverage map and circulation details to provide visual support for the area served by each title.
  • A direct link to each newspapers website

View Detail Sheets, Front Pages, Coverage Maps and Website

British Columbia Alberta Saskatchewan Manitoba Ontario




 Alberta


Member Newspapers: 66

Total Circulation: 381,090

Distinct Communities Reached: 771

Cumulative Market Penetration: 53%


Detail Sheet Front Page Coverage Map Website
Airdrie City View
Bassano Times
Beaumont News
Bow Island Commentator
Brooks Bulletin
Calgary (Rural) Rocky View Weekly
Canmore/Banff Rocky Mountain Outlook
Cardston Temple City Star
Castor Advance
Chestermere Anchor
Claresholm Local Press
Coaldale Sunny South News
Cochrane Eagle
Consort Enterprise
Crowsnest Pass Herald
Devon Dispatch News
Drayton Valley Free Press
Drumheller Mail
Edson Weekly Anchor
Flagstaff County and Sedgewick Community Press
Fort Macleod Gazette
Fort Saskatchewan Record
Grimshaw Mile Zero News
High Level Echo Pioneer
High Prairie South Peace News
High River Times
Hinton Voice
Lacombe Express
Lakeland This Week
Lamont Leader
Leduc Representative
Lloydminster Source (AB)
Morinville Free Press
Okotoks Western Wheel
Olds Mountainview Albertan
Oyen Echo
Pincher Creek Shootin The Breeze
Ponoka News
Provost News
Raymond Magrath Westwind Weekly News
Redwater Review
Rimbey Review
Rocky Mountain House Mountaineer
Spirit River Central Peace Signal
Sherwood Park News
Slave Lake Lakeside Leader
Spruce Grove Examiner
St. Albert Gazette
Stettler Independent
Stony Plain Reporter
Strathmore Times
Sylvan Lake News
Taber Times
Three Hills Capital
Town & Country (inc. Athabasca Advocate, Barrhead Leader, Westlock News)
Tofield Mercury
Vauxhall Advance
Vermilion Voice
Viking Weekly Review
Vulcan Advocate
Wabasca Fever
Wainwright Star Edge
Wetaskiwin Times Advertiser
Wetaskiwin Pipestone Flyer
Whitecourt Press





Saskatchewan  

Member Newspapers: 52

Total Circulation: 332,016

Distinct Communities Reached: 688

Cumulative Market Penetration: 42%







Detail Sheet Front Page Coverage Map Website




Assiniboia Times





Battlefords Regional Optimist (The)





Biggar Independent





Canora Courier





Carlyle Observer





Creighton Flin Flon Reminder





Davidson Leader





Eagle Feather News





Foam Lake Review





Fort Qu'Appelle Times





Gravelbourg Tribune





Herbert Herald





Indian Head Wolseley News





Ituna News





Kamsack Times





Kerrobert Chronicle





Kindersley Your West Central News





Langenburg Four-Town Journal





Lanigan Advisor


Lloydminster Meridian Source


Maple Creek & Southwest Advance Times


Maple Creek News


Martensville Messenger


Meadow Lake Northern Pride


Melfort Nipawin The Journal


Melville Advance


Moosomin World Spectator


Northern Advocate


NWT News/North


Outlook (The)


Preeceville Progress


Prince Albert Rural Roots


Regina QC


Rosetown Eagle


Saskatoon Bridges


Saskatoon Your Saskatoon News





Saskatchewan L'eau Vive





Saskatchewan Senior Paper





Shaunavon Standard


Shellbrook/Spiritwood Chronicle Herald


Strasbourg/Lumsden Last Mountain Times


Swift Current Prairie Post


Swift Current Southwest Booster


Unity/Wilkie Press Herald


Vibank Quad Town Forum


Wadena News


Wakaw Recorder


Warman Clark's Crossing Gazette


Watrous Manitou


Weyburn Review


Weyburn This Week


Whitewood/Grenfell Herald Sun


Wynyard Advance/Gazette


Yorkton This Week









Manitoba

Member Newspapers: 28

Total Circulation: 352,1233

Distinct Communities Reached: 312

Cumulative Market Penetration:  66%







Detail Sheet Front Page Coverage Map Website




Baldur Gazette





Beausejour Clipper





Boissevain Recorder





Brandon Westman This Week





Carman Dufferin Standard





Dauphin Herald





Erickson South Mountain Press





Flin Flon Reminder





Gimli Express Weekly News





Killarney Guide





Manitou Western Canadian





Minnedosa Tribune





Neepawa Banner & Press





Pilot Mound Sentinel Courier


Portage Graphic Leader


Rivers Banner - Gazette Reporter


Roblin Review


Russell Banner


Selkirk Record


Shoal Lake Crossroads This Week


Steinbach Carillon


Stonewall Teulon Tribune


Swan Valley (River) Star & Times


The Pas Opasquia Times


Treherne Times


Virden Empire-Advance


Winkler Morden Voice


Winnipeg Community Review East





Winnipeg Community Review West










Ontario

Member Newspapers: 107

Total Circulation: 802,290

Distinct Communities Reached: 1,044

Cumulative Market Penetration: 16%

Penetration Excluding Toronto: 63%







Detail Sheet Front Page Coverage Map Website




Amherstburg River Town Times





Atikokan Progress





Aurora, The Auroran





Aylmer Express





Ayr News





Bancroft This Week





Bancroft Times





Barrhaven Independent





Barry's Bay, The Valley Gazette





Beeton/New Tecumseth Times





Belle River Lakeshore News Reporter MO





Blenheim News-Tribune





Blyth/Brussels Citizen





Bruce Peninsula Press





Burlington Independent


Caledon Citizen


Chatham Voice


Chesterville Record


Cornwall Seaway News


Creemore Echo


Deep River North Renfrew Times


Dorchester Signpost


Dundalk Herald


Durham/Kawartha The Standard (Formerly Port Perry)


Eganville Leader


Elmira Woolwich Observer


Elmvale Springwater News


Essex Free Press


Fergus Wellington Advertiser





Flesherton Advance





Fort Frances Times





Frontenac News





Geraldton Times Star





Goderich Sun





Grimsby/Lincoln/West Lincoln NewsNow





Haldimand County, Haldimand Press





Haliburton County Echo





Haliburton County Life





Haliburton Highlander





Harrow News





Hawkesbury Tribune-Express





Iroquois Falls Enterprise





Kemptville North Grenville Times





Kincardine Independent





King Weekly Sentinel





Lakefield Herald





Lanark Era





Lasalle Post MO





Leamington/Wheatley Southpoint Sun-Journal





Listowel Banner





Listowel Independent Plus





Manitoulin Expositor





Manotick Messenger





Marathon Mercury





Meaford Independent





Middlesex Banner





Mildmay Town & Country Crier





Minden Times





Morrisburg Leader





Mount Forest BizBull MTHLY





Napanee Beaver





New Liskeard Temiskaming Speaker - We





New Liskeard Temiskaming Speaker-Fr





Niagara-on-the-Lake, Lake Report





Nipigon-Red Rock Gazette





North Wellington Community News





Ohsweken Turtle Island News





Orangeville Citizen





Orleans Star ENG





Orono Weekly Times





Ottawa Hill Times - Mo/We





Ottawa, Kitchissippi Times MO





Paris Independent





Petrolia Lambton Independent





Picton Gazette





Port Dover Maple Leaf





Ridgetown Independent News





Shelburne Free Press





Simcoe Advocate





Sioux Lookout Bulletin





Sioux Lookout Wawatay News MO





St. Marys Independent





Stratford Times MO





Sturgeon Falls, West Nipissing Tribune





Terrace Bay/Schreiber News





Thamesville Herald





Thessalon North Shore Sentinel





Thunder Bay Source





Tilbury Times Reporter MO





Tillsonburg Post





Toronto Correo de Manha





Toronto Kanadai-Amerikai Magyarsag





Toronto Russian Express





Toronto Thoi Bao





Toronto Weekly Punjabi Awaaz





Toronto Weekly Voice





Tweed News





U/C - University of Waterloo, Imprint





U/C-Brock University, Brock Press





U/C-Fanshawe College, Interrobang





Uxbridge Cosmos





Vankleek Hill Review





Walkerton Herald Times





Westport Review Mirror





Wilmot Tavistock Gazette





Wingham Advance Times





Woodstock Ingersoll Echo MO







British Columbia


Member Newspapers: 12

Total Circulation: 178,343

Distinct Communities Reached: 68

Cumulative Market Penetration: 43%


Detail Sheet Front Page Coverage Map Website
Bowen Island Undercurrent
Delta Optimist
Kelowna Courier/Penticton Herald Combination
Kelowna Daily Courier
Merritt Herald
Northern Horizon
Penticton Herald
Powell River Peak
Sechelt/Gibsons Coast Reporter
Squamish Chief
Vancouver North Shore News
Vancouver is Awesome
Victoria Times Colonist
Victoria Times Colonist Extra
Whistler Pique Newsmagazine







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